Like most girls growing up in Australia in the ’90s, I wanted Catriona Rowntree’s job …
Travelling the world and getting paid to do it? Yep, that Getaway gig was the ultimate dream.
But once realising I would make a terrible hard-news television journalist halfway through university, and falling head over heels in love with magazines after a short work experience stint at CLEO magazine in Sydney, my path to print was set in stone.
After close to a decade of editing and writing about boy bands, puberty, dating, fashion and everything in between for some of Australia’s top magazines, I took the leap to the other side of the fence into tourism PR and spent three years pitching and pimping Queensland out to Australia’s best travel writers and bloggers.
In 2013 I said goodbye to the 9-5 to follow my dream of being a freelance travel writer and have been flitting around the world ever since.
I am also the editor of Tourism and Events Queensland’s consumer travel blog, Hello Sunshine, and run a copywriting and content consultancy called The Devil Wears Flip Flops – helping business owners to translate their message into snappy prose that sells. (And give boring or clichéd copy a swift roundhouse kick to the head. Chuck Norris style.).
Because life wasn’t crazy enough, in 2015 my partner and I renovated an old church hall and turned it into the Sunshine Coast’s hottest co-working space, Share Space.
You may have seen my words published in Escape (News Corp), Australian Traveller, Jetstar magazine, Renegade Collective, Shop Til You Drop, Cosmopolitan, Girlfriend, Dolly, TV HITS, Total Girl, K-Zone and Weight Watchers magazine.
THE (SLIGHTLY) MORE PROFESSIONAL VERSION:
Celeste Mitchell is a freelance travel writer based on the Sunshine Coast in Queensland, Australia.
As a journalist and media professional with more than 13 years experience, Celeste is adept at penning prose that will leave you daydreaming, laughing, and clicking on the ‘buy now’ button. A magazine editor-cum-whip-smart wordslinger and business pimp, Celeste has worked on staff for a variety of glossy publications, and provided writing and consulting services to high-profile fashion, retail and travel clients such as Tourism and Events Queensland, Tourism Australia, Topdeck Travel, Billabong and Stockland.
In 2013, she launched her copywriting consultancy The Devil Wears Flip Flops, and simultaneously embarked on a freelance travel writing adventure that would see her filing stories for Escape, Australian Traveller, Renegade Collective and more.